Studio Soif is a full-service strategic marketing and communications agency

that builds, protects and enhances the reputations of our clients through impactful storytelling.

From refining messaging and crafting compelling campaigns and activations, to driving B2B leads, earned media coverage and SOV, 

We work with clients to ignite connections to culture and customers, and co-author innovative stories allowing disruptive brands to define their categories.

How we can help:

    • Brand identity, brand rejuvenation  

    • Brand architecture 

    • Brand positioning 

    • Naming 

    • Brand book/toolkit  

    • Brand/ad campaigns  

    • Branded content  

    • Art direction

    • Packaging  

    • Product photography 

    • Campaign photography 

    • Media strategy   

    • Press materials, reels 

    • New brand launch  

    • Event series 

    • Awards/accolades strategy & placements 

    • Earned speaking  

    • Media tour 

    • Creator strategy  

    • Collabs & partnerships 

    • Performance PR (affiliates) 

    • Defensive & crisis communications  



    • Website 

    • Social 

    • B2B lead-gen  

    • Content marketing  

    • SEO & paid search 

    • Activations  

    • Brand/ad campaigns 

    • DTC & omnichannel commerce

With work across a range of categories

including wine, spirits, CPG, and B2B/food tech, we specialize in creating and elevating purpose-led businesses and challenger brands disrupting established categories, including the ascendant low- and no-alcohol space. 

We specialize in:

Bev-Alc

Specialty Food

Agri Food Tech

Hospitality

Bev-Alc Specialty Food Agri Food Tech Hospitality

Current & Previous Clients:

Andrew Peller Limited
Lono Wino Co
Bonterra organice estates logo
Vina Conchay y Toro Logo
Cork Supply Logo

WHAT THEY’RE SAYING

  • “Courtney is the best communications partner one can find in the wine industry. Her combination of industry knowledge, big-picture thinking, attention to detail, and overall business and communications acumen is second to none. Her work at Andrew Peller has enabled our Sales and Marketing team to capitalize on what would have otherwise been a challenging situation. If you are looking for first-class results while working with a strategic, easy-to-collaborate communications and PR expert, Courtney is the way to go.”

    - Jose Salgado, Chief Marketing & DTC Officer, Andrew Peller Limited

  • "Courtney has been an integral part of the expansive asset development initiative for Bonterra Organic Estates. With incredible attention to detail, Courtney project managed multiple stakeholders, both internal and external, and diligently ensured our project KPIs were met and expectations exceeded. Courtney was truly an extension of our team; an advocate for authentic messaging that will resonate with multiple audiences, from consumers to customers to media. I am certain our project would not have been the tremendous success it was without Courtney's leadership and collaboration. I offer my highest recommendation for her work."

    - Rachel Newman, SVP Marketing, Bonterra Organic Estates

  • "Courtney is a gifted publicist and comms pro with a keen sense for what makes for a great story. At EVERY, she delivered significant media coverage for a collaborative beverage launch and secured influential awards driving reputation and visibility for our alternative proteins. I encourage anyone interested in building targeted awareness and brand-enhancing hype to seek her out. "

    - Arturo Elizondo, CEO, EVERY

TALK TO US: